Text 4 Baby South Carolina kicks off

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By The Staff

It’s no surprise that text messaging is among the major forms of communication in today’s electronically connected world – but now a new national program is using it to help new and expecting mothers keep up with their babies’ well-being.

Text 4 Baby is the first free health text messaging service in the United States, and now it’s come to South Carolina, according to a press release issued this week by Lancaster County First Steps.

The service is intended to support expecting and new mothers by providing accurate health information and resources in a format that is personal and timely, one many new mothers these days understand almost inherently.

“Text is obviously something we use every day,” said Christie Hill of Lancaster County First Steps. 

“(Mothers) won’t have to go to the Internet to look things up about their child’s health. It just takes that element away from busy parents and brings it to them right there.”

Text 4 Baby South Carolina will send users three free messages a week to help mothers’ stay informed about their baby’s development.

Based on general information about the child’s due date or age provided by the mother upon signing up, the texts include messages about health pregnancy signs, developmental milestones, nutrition, feeding, safety and more.

To sign up, all you have to do is text the word “BABY” to 511411. For messages in Spanish, text the word “BEBE” to the same number.

As part of the program, national retail partner Rite-Aid is promoting Text 4 Baby with free flu shots for mothers over age 18 who sign up for the service. The company will send out a one-time-use code for the offer Oct. 15 via text message.

More information is available on the program’s website https://text4baby.org, or by visiting the program’s Facebook page at www.facebook.com/Text4BabySouthCarolina.

You may also contact Lancaster County First Steps at (803) 286-8000 or LC1stSteps@comporium.net.